Vol. 1 No. 1 (2024): February

Published: 2024-02-21


Articles

Validation Of A Work Attribute Questionnaire For Pharmaceutical Sales Representatives During Covid-19 In Nigeria: A Confirmatory Factor Analysis Study

The COVID-19 pandemic has had significant adverse effects on the work-life characteristics of sales professionals in the pharmaceutical industry. Work attributes are crucial factors that can determine a person's effectiveness in a particular job role. Therefore, this study aimed to validate a

Ugbam O. C.

1-6

Ownership Structure, Corporate Governance, And Corporate Liquidity Policy (Empirical Study On Islamic Bank Companies Listed On The Indonesia Stock Exchange 2010-2020)

This study aims to examine the effect of ownership structure and corporate governance on the company's liquidity policy. The ownership structure used in this study is managerial ownership and institutional ownership. Meanwhile, the mechanisms of corporate governance used include the size of the

Anggun Pritha Pradaningtyas

7-22

Exploring The Relationship Between Social Media Marketing, Product Innovation, And Performance In Star Rated Hotels In Kenya

This study explored the mediating effect of product innovation on the relationship between social media marketing and performance of star-rated hotels in Kenya. The study employed social media integration theory, innovation diffusion theory, and social exchange theory. The study used an

Tajvidi R, Karami A.

23-39

Financial Statement Fraud Detection Using Diamond Theory Analysis And Covid-19

The purpose of this research is to ascertain how financial statement fraud in manufacturing firms in the goods and consumer industry sector is affected by diamond fraud analysis using a beneish model. Diamond fraud with pressure (financial stability, financial targets), with opportunity

Mahendra Pamungkas , Eskasari Putri

40-51

An Evaluation Of Isizulu Literacy Development In Lower Grades: The Impact Of Language Policies

The development of literacy in African languages in South African schools has been a longstanding challenge despite legislative frameworks intended to facilitate it. This study investigates the use of isiZulu, an indigenous African language, as a medium for literacy development in selected

Finlayson R , Madiba M

52-60